Lo que más se compra en internet según un estudio de Nielsen es:

Libros 41%,
Ropa, zapatos y accesorios 36%
Videos, DVDs y juegos 24%
Billetes de avión 24%
Equipos electrónicos 23%

- “Cuando la empresa Nielsen realizó su primer estudio a nivel mundial sobre las tendencias de compra en Internet, hace dos años, aproximadamente el 10% de la población mundial (627 millones) había comprado online”, declaró Paul Bruce, vicepresidente de investigación personalizada de Nielsen Estados Unidos. “En dos años dos años, este número se ha incrementado aproximadamente en un 40% (a 875 millones)”, añadió.


INFORME COMPLETO

Over 875 Million Consumers Have Shopped Online - the Number of Internet Shoppers Up 40% in Two Years

Author : The Nielsen Company

PressRelease News | Create your own RSS | Home

NEW YORK, January 28 /PRNewswire/ --

- Clothes/Shoes - Fastest Growing Internet Buys


- 'Visa' the Most Popular Credit Card Payment Method


More than 85 percent of the world's online population has used the
Internet to make a purchase -- increasing the market for online shopping by
40 percent in the past two years -- according to the latest Nielsen Global
Online Survey on Internet shopping habits. Globally, more than half of
Internet users have made at least one purchase online in the past month,
according to Nielsen.


"The Internet is no longer a niche technology -- it is mass media and an
utterly integral part of modern life. Almost no aspect of life remains
untouched by online media. As our lives become more fractured and cluttered,
it isn't surprising that consumers turn to the unrivalled convenience of the
Internet when it comes to researching and buying products," said Jonathan
Carson, President, International, Nielsen Online.


"When The Nielsen Company conducted its first global survey into Internet
shopping trends two years ago, approximately 10 percent of the world's
population (627 million) had shopped online," said Bruce Paul, VP, Customized
Research, Nielsen U.S. "Within two years, this number has increased by
approximately 40 percent (to 875 million)."


Among Internet users, the highest percentage shopping online is found in
South Korea, where 99 percent of those with Internet access have used it to
shop, followed by the UK (97%), Germany (97%), Japan (97%) with the U.S.
eighth, at 94 percent. Additionally, in South Korea, 79 percent of these
Internet users have shopped in the past month, followed by the UK (76%) and
Switzerland (67%) with the U.S. at 57 percent.


Globally, the most popular and purchased items over the Internet are
Books (41% purchased in the past three months), Clothing/Accessories/Shoes
(36%), Videos / DVDs / Games (24%), Airline Tickets (24%) and Electronic
Equipment (23%).


Among Germany's Internet users, 55 percent said they bought books, 42
percent had bought Clothes/Accessories/Shoes and one in four had purchased
Music/Videos/DVD's in the past three months.


During the same period, among Internet users in the UK, 45 percent bought
books online, followed by Videos/DVDs/Games (44%), Clothing/Accessories/Shoes
(38%), Music (37%) and one in four Internet shoppers also purchased and
Airline tickets/Reservations online.


Among U.S. Internet users in the past month, 41 percent bought
Clothing/Shoes/Accessories, 38 percent bought books and one in three Internet
shoppers bought Videos/DVDs/Games.


The number of Internet consumers buying books over the Internet has
increased seven percent in the past two years but the biggest increase has
been in Clothing / Accessories / Shoes which increased from 20 percent to 36
percent. "Some of the biggest buyers of books on the Internet are from
developing countries -- China, Brazil, Vietnam and Egypt -- indicating
massive growth potential for online retailers that can specifically target
these fast-growing markets," said Carson.


Internet shopper interest in buying Videos/DVDs and airline
tickets/reservations rose two and three percentage points respectively over
the Internet in the past two years -- today one in four online shoppers
globally said they had purchased these on the 'Net in the past three months.


More than 70 percent of Indians and more than 60 percent of Irish and UAE
Internet users said they bought airline tickets/reservations on the Internet
in the last three months, making travel the fourth most popular shopping
category on the web.


"Travel is a category extremely suited to the Internet due to the
latter's ability to provide efficient access to an extremely wide range of
comparable information. Whilst certain areas of the travel industry were
initially slow to utilize the benefits of the Internet, it is now one of the
undoubted success stories of online, playing an integral part in the
arrangements and experience of today's traveler," said Carson.


One in four global Internet users bought DVDs/Videos online in the last
three months, with UK users topping the list (44%), followed by South
Africans (38%). The U.S. was fifth at 31 percent.


Payment Methods for Internet Shopping

Credit cards are by far the most common method of payment for online
purchases -- 60 percent of global online consumers used their credit card for
a recent online purchase, while one in four online consumers chose PayPal. Of
those paying with a credit card, more than half (53%) used Visa.


Turkish online shoppers (who represent the economic elite in that
country) topped global rankings for credit card usage (91%) for online
purchases followed by 86 percent of Irish online shoppers and 84 percent of
Indian and UAE online shoppers. "Shopping on the Internet with the ease of a
credit card is especially appealing to consumers in emerging markets who
simply cannot find or buy items they want in their retail trade. The Internet
has opened up a whole new world of shopping for these consumers," said Paul.


While Latam and Asian online shoppers are also more likely to use credit
cards than any other form of payment, debit cards are most popular among UK
(59%) and U.S. (40%) online shoppers.


Selecting Online Shopping Sites

According to Nielsen, online shoppers tend to stick to the shopping sites
they are familiar with, with 60 percent saying they buy mostly from the same
site. "This shows the importance of capturing the tens of millions of new
online shoppers as they make their first purchases on the Internet. If
shopping sites can capture them early, and create a positive shopping
experience, they will likely capture their loyalty and their money," said
Paul.


In selecting sites on which to shop, one-third used a search engine or
just surfed around to find the best online store. One in four relied on
personal recommendations.


"Recommendations from fellow consumers -- whether they are people they
know or fellow online shoppers -- play an enormous role in the
decision-making process. The explosion in Consumer Generated Media over the
last year means that this reliance on word of mouth, over other forms of
referral, looks set to increase," said Carson.


Top 10 Online Retailers - December 07 Unique Audience


Dec 07
Unique Dec 07 Active
Rank Retailer Audience Reach

1 eBay 124,132,042 36.1 %
2 Amazon 99,863,339 29.1 %
3 Target 37,717,553 11.0 %
4 Wal-Mart Stores 36,994,959 10.8 %
5 Best Buy 24,089,267 7.0 %
6 Circuit City 19,725,537 5.7 %
7 Sears 17,651,868 5.1 %
8 ToysRUs 17,610,395 5.1 %
9 Overstock.com 17,192,765 5.0 %
10 JCPenney 16,331,132 4.8 %

Source: Nielsen Online, December 2007



Top 10 Apparel / Beauty Retailers - December 07 Unique Audience


Dec 07
Unique Dec 07 Active
Rank Apparel/Beauty Retailer Audience Reach


1 eBay Clothing Shoes & Accessories 22,865,384 6.7 %
2 eBay Jewelry and Watches 8,561,389 2.5 %
3 L.L. Bean 5,886,068 1.7 %
4 Victoria's Secret 5,789,312 1.7 %
5 Zappos.com 5,747,256 1.7 %
6 Lands End 5,696,973 1.7 %
7 Old Navy 5,182,397 1.5 %
8 Sephora 5,179,496 1.5 %
9 AVON 4,779,203 1.4 %
10 eBay Health & Beauty 4,336,616 1.3 %

Source: Nielsen Online, December 2007



About The Nielsen Global Online Survey

The Nielsen Global Online Survey is the largest half-yearly survey of its
kind, aimed at gauging current confidence levels, spending habits/intentions
and current major concerns of consumers across the globe. The latest survey,
conducted from October to November 2007, polled 26,312 Internet users in 48
markets from Europe, Asia Pacific, North America and the Middle East. The
survey is representative of all Internet users aged 15+.


About Nielsen Customized Research

Nielsen Customized Research, operating in more than 100 countries,
provides clients with survey research, analytical and consulting services,
including measures of consumers' attitudes and purchasing behavior,
segmentation, brand equity, pricing, packaging, advertising effectiveness,
customer satisfaction & loyalty and other marketing issues.


About The Nielsen Company

The Nielsen Company is a global information and media company with
leading market positions in marketing information (ACNielsen), media
information (Nielsen Media Research), online intelligence (NetRatings and
BuzzMetrics), mobile measurement, trade shows and business publications
(Billboard, The Hollywood Reporter, Adweek). The privately held company is
active in more than 100 countries, with headquarters in Haarlem, the
Netherlands, and New York, USA. For more information, please visit,
www.nielsen.com

Fuente: www.earthtimes.org/articles/show/over-875-million-consumers-have-shopped-online--the-number,263812.shtml

Sí, la verdad es que yo lo que más he comprado son libros. Dominios y billetes de avión completan la santísima trinidad de mis compras online...:komete4:En lo más íntimo quiero chili (con carne, a poder ser :tiko:) · Especialista en tiros por la culata · No me ando con chiquitas · Gandu hu, gandu hu, garu se kaho!

Cuando seas super demenita postearas tambien tan rapido DominiosIDN.com ||

Chicos, que tal se gana en la tematica de libros ? es bien pagada por cada clik ?

Sí, la gente es muy chumbosa...:komete4:En lo más íntimo quiero chili (con carne, a poder ser :tiko:) · Especialista en tiros por la culata · No me ando con chiquitas · Gandu hu, gandu hu, garu se kaho!

Sí, y eso estando sobrios...:komete4:En lo más íntimo quiero chili (con carne, a poder ser :tiko:) · Especialista en tiros por la culata · No me ando con chiquitas · Gandu hu, gandu hu, garu se kaho!

claro, entonces tendrias demenitas hermanitos, pues !

Paty, no secuestres el tema.

¿Quién compra zapatos por Internet? :: el roce hace el dominio ::

A lo mejor hay gente que con tal de ahorrarse 20 dolares le da igual que luego le bailen los zapatos :cata3:Stephen M. Cohen fue un mártir :matu:

Posted By: Corso¿Quién compra zapatos por Internet?

La historia es que estas estadisticas es a nivel mundial y quienes compran principalmente son en USA. Foot locker, macys, shoes.com, champs y algun otro vende zapatos por internet, sino recuerdo mal se venden hasta en Amazon.

Lo ideal es saber por paises quien compra que.

Otro punto a destacar es que no sale nada relacionado con el sexo: suscripción a paginas porno, la cam de la cueva de pelekas, sex-shop... Siendo que teoricamente es lo que mas interesa.
¿la ropa sado entrara en ropa o en sexo?The Best Is Yet To Come |Dominios para principiantes

Posted By: CorsoPaty, no secuestres el tema.

¿Quién compra zapatos por Internet?:: el roce hace el dominio ::

compran tanques de guerra por internet asi que zapatos no me parecen raros..

http://www.wannabuyatank.com/

gracias alfredo por el favorcito. Lo probaré de encontrar este.

¿Se os ocurre algún dominio premium con la palabra libro? libros.com es premiun?Gracias a todos/as por vuestros comentarios y consejos.

libros.com es un premium como una casa.
Luego..."libros eroticos" también es una búsqueda muy frecuente en internet..Stephen M. Cohen fue un mártir :matu:

Posted By: Llorenalibros.com es premiun?

que te parece ? Shut Up !! Shut the hell up ! There's an Artist on stage !! UuUhh, yakalkiu kutulu, yakatomi pakatu, yakatoshi palaka, miu miuli miu yakatoshi kalaka !

librosespaña.com Shut Up !! Shut the hell up ! There's an Artist on stage !! UuUhh, yakalkiu kutulu, yakatomi pakatu, yakatoshi palaka, miu miuli miu yakatoshi kalaka !

Posted By: AlfredoTe puedes afiliar con distintas compañias, pero suelen pagar por porcentaje. Te recomiendo que te apuntes a sitios que no solo vendan novedades, sino que incluyan libros viejos que tambien tienen su salida.

Recomiendas alguno Alfredo ? :pop2:Shut Up !! Shut the hell up ! There's an Artist on stage !! UuUhh, yakalkiu kutulu, yakatomi pakatu, yakatoshi palaka, miu miuli miu yakatoshi kalaka !

Las comisiones por ventas de libros son irrisorias... Del estilo de un 5% de un libro que vale 15 Eur

que buen compendio ! Grazie !Shut Up !! Shut the hell up ! There's an Artist on stage !! UuUhh, yakalkiu kutulu, yakatomi pakatu, yakatoshi palaka, miu miuli miu yakatoshi kalaka !

supongo que el estudio es sobre productos reales que se pueden adquirir por internet, porque ahi faltaria colocar un negocio millonario como el de los dominios y el hosting
la mejor manera de conocer las tendencias de compra es visitando esta paginita del mayor espia y acaparador de internet Offline